Illinois Senator and presidential wannabee is offering free ringtones that feature a techno beat along with lyrics like “Go, Obama, Obama!” or clips of Obama speeches.
An effort to appeal to younger folks the ringtones feature a techno beat along with lyrics like “Go, Obama, Obama!” The idea behind the marketing ploy is that every time the phone rings the owner, and everyone in earshot is reminded of the candidate's message.
More than 1,000 of the Obama ringtones have been delivered since Tuesday. Even without evidence the political ringtones will translate into votes, you can be sure other candidates will follow suit. It's all about creating a buzz.
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